Product Descriptions

Etsy Product Rewrites

I have rewritten these etsy product descriptions as i think they can be better to improve search visibility, brand identity and conversion.

Original

  • Lacks emotional appeal

  • Overly technical tone

  • Doesn’t highlight benefits

  • Lacking keywords for SEO

  • Cluttered format

  • Doesn’t show why the product is better than others

Rewrite

  • Clear and informative

  • Emotional and cultural appeal

  • Focuses on benefits

  • Keywords for SEO

This piece is a speculative copywriting project for ShopAfroCosmetics. It was created for demonstration purposes only and has not been published or endorsed by the brand.

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